The Goal has ratings and reviews. Jan-Maat said: It is hard for me to find the right tone to review this book, perhaps I’ll open by saying t. The Goal is a book designed to influence industry to move toward continuous improvement. First published by Eliyahu Goldratt in , it has remained a. Very much a “zero to one” book, where after you read it you see the world differently. Extremely helpful meta-tactic for evaluating how to improve systems, and I.

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One of Eli Goldratt s convictions was that the goal of an individual or an organization should not be defined in absolute terms.

A good definition of a goal is one that sets us on a path of ongoing improvement. Pursuing such a goal necessitates more than one breakthrough. In fact it requires boldratt. To be in a position to identify these breakthroughs we should have a deep understanding of the underlying rules of our environment.

Twenty-five years after writing The Goal, Dr.

Goldratt wrote Standing on the Shoulders of Giants. In this article he provided the underlying rules of operations. This article appears at the end of this book.

Fields and her cookies,The Goal was too tasty to remain obscure. Companies began buying big batches and management schools included it in their curriculums. Fortune Magazine A survey of the reading habits of managers found that though they buy books by the likes of Tom Peters for display purposes, the one management book they have actually read from cover to cover is The Goal. The Economist “Goal readers are now doing the best work of their lives.

Success Magazine A factory may be an unlikely setting for a novel, but the book has been wildly effective.: Tom Peters Required reading for Amazon’s Management. Ships from and sold by Amazon. Details The Phoenix Project: Details Customers who bought this item also bought Page 1 of 1 Start over Page 1 of 1 This shopping feature will continue to load items.

In order to navigate out of this carousel please use your heading shortcut key to navigate to the next or previous heading. If you are the only one in your place to have read it, your progress along the path to the top may suddenly accelerate Fields and her cookies, The Goal was too tasty to remain obscure. Goldratt is an internationally recognized leader in the development of new business management concepts and systems, and acts as an educator to many of the world’s corporations.

Would you like to tell us about a lower price? If you are a seller for this product, would you like to suggest updates through seller support? Written in a fast-paced thriller style, The Goal, a gripping novel, is transforming management thinking throughout the world.

It is a book to recommend to your friends in industry – even to your bosses – but not to your competitors. Alex Rogo is a harried plant manager working ever more desperately to try improve performance.

His factory is rapidly heading for disaster. So is his marriage. He has ninety days to save his plant – or it will be closed by corporate HQ, with hundreds of job losses.

It takes a chance meeting with a professor from student days – Jonah – to help him break out of conventional ways of thinking to see what needs to be done.

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The story of Alex’s fight to save his plant is more than compulsive reading. It contains a serious message for all managers in industry and explains the ideas, which underline the Theory of Constraints TOCdeveloped by Eli Goldratt. Read glodratt Read less. Discover Prime Book Box for Kids.

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Book Summary: The Goal by Eliyahu Goldratt

Page 1 of 1 Start over Page 1 of 1. A Business Graphic Novel. Matching Supply with Demand: An Introduction to Operations Management. Review “A survey of the reading habits of managers found that though they buy books by the likes of Tom Peters for display purposes, the one management book they have actually read from cover to cover is The Goal.

Start reading The Goal: A Process of Ongoing Improvement on your Kindle in under a minute. Don’t have a Kindle? Try the Kindle edition and experience these great reading features: Share your thoughts with other customers.

The Goal by Eliyahu Goldratt

Write a customer review. Read reviews that mention theory of constraints alex rogo easy read must read main character plant manager operations management eliyahu goldratt make money common sense great book supply chain highly recommend read this book process improvement socratic method operational expense manufacturing plant real life required reading. Showing of 1, reviews. Top Reviews Most recent Top Reviews. There was a problem filtering reviews right now. Please try again later.

Immediately applicable to nearly every business. Jack Reader Top Contributor: It is interesting that I already had this book in my hands three times and realizing that it was about manufacturing I just kept putting it back on the shelves of bookstores.

What could be interesting or relevant from a book about a manufacturing plant that I could apply to my own interest that is healthcare management?

But then a consultant came to help us and when I asked him about his most favorite books, he recommended this one. So fourth time is a charm, I finally bought it on Amazon. It was a most pleasant surprise. Discovering that the one and only Goal of any business is making money and this could only be achieved by a smooth Flow of the production and our most important management task is to prevent any resistance slowing it was eye opening.

It is ironic that main character Rogo’s competitor, Smyth seems to be a fanatic of various metrics and data while ignoring commonsense approach that mysterious mentor Jonah dispenses or induces intermittently. It is also ironic that I see an all too familiar approach of a local hospital in healthcare delivery.

Management here seems to be mesmerized by metrics while ignoring a more commonsense and human-centered approach. Yes, they are fascinated with speed, but fast does not necessarily equates harmonic and quality flow. It would have been so great if Goldratt had a chance to provide his insights into healthcare! Closest he got to this is possibly his book about retail, “Isn’t It Obvious? In any case I am moving on to his book “The Choice” with great anticipation.

The Goal: A Process of Ongoing Improvement

In short, I think the novel does a fantastic job of introducing the down-sides of “Taylorist” management approaches, even in manufacturing, which is what Taylorism was developed for in the first place. By presenting the material in the form of a novel with a clear narrative path, it presents the basic ideas and some of their most important implications in an easily-digested and enjoyable way.

You can then go on and read some of the excellent nonfiction literature on Lean that is targeted at your type of business and start with a intuition about where things can go, making that literature easier to digest and understand.


AFTER reading this book and seeing a bigger picture, much more of his theory makes sense to me in a way that I can actually use it now. The book has a few dings against it – mostly simply that it is dated. The deteriorating relationship with his stay-at-home wife is realistic for the time in which the book was written – but it smacks of now.

This from a guy who got married in While it is a bit of a distraction, it does help the book make the point that improving things godratt work in the right way can and does improve people’s outside-of-work lives in very real ways. You will not get that empathetic viewpoint from the nonfiction literature on the subject, so the inclusion is still a strength – it is just that the content has not aged all that well. On the positive side, it swings into other fhe too.

The discussion of how traditional accounting rules and consequential financial controls can create a set of counterproductive incentives is telling, and presages by a couple of decades the work being done now in the Beyond Budgeting movement. So it is a great jumping-off point for that too. Both this book and “The Phoenix Project” are pretty easy elii.

If you gun through both over a weekend or two you will be able to wli how the principles of Lean developed in manufacturing can be applied to other kinds of work. The Goal by Eliyahu M. Yoldratt is a business novel and is a great book to read to prepare for industry people.

As an industrial engineering major student, I really enjoyed when I was reading. This book tells a story, which is really easy to understand. He was told that he only has three months to run this plant to a good state by Bill Peach, a company executive. Alex Rogo met his college physicist professor, Jonah, in the airport. Jonah is an expert on manufacturing management.

He tried to help Alex Rogo to solve plant problems with a lot phone call meetings. As a reader and an engineering student, I understand Alex Rogo really wants to keep this company for sake of many employers and his family. Because Alex Rogo has spent a lot of time to solve plant problems, he was too busy to spend time with his family. Therefore, his marriage got trouble as well. His wife, Julie, feels lonely and boring living in this old town, and she left her family. I think The Goal is a goldeatt book that can be used in management colleges to teach students about gkal importance of strategic capacity planning and constraint management.

The book involves some aspects in a manufacturing process. All the time, when Alex asks for help from Jonah, Jonah would never give him answer directly; instead, Jonah poses godratt question to him, which makes him to think and solve problems.

Eventually, Alex finds out the Hte method to solve his marital problem and proposes a solution to solve his plant problem.